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Wednesday, May 23, 2007

Yahoo Photos Shuts Down

Yahoo is shutting down Yahoo Photos. Its users will be directed to move their pictures to Flickr. Flickr, acquired by Yahoo in March 2005, has steadily gained traction. Visitors rose 22% between April 2006 and April 2007, according to measurement service Hitwise. At the same time, Yahoo Photos lost 60% of its audience.

Yahoo Photos is a static photo-sharing site, with links to offers to buy prints and accessories. Flickr is a social community, like MySpace and YouTube, where members can search through photos and comment on them.

One of the reason is that the photos in Yahoo couldn't be tracked by search engine. And in Flickr or other sites, users have the tools to add information to images to make them searchable.

Yahoo Photos will be shut down by the fall. Users will be directed over a three-month period to transfer their images to Flickr or other photo sites such as Shutterfly, Kodak Gallery, Snapfish or Photobucket. Yahoo says it will make the transition easy, with a one-click transfer process. Yahoo has said that it kept both services going after the acquisition because they appealed to different audiences. But Thursday, it said in a statement that Yahoo Photos was closing because of the changing nature of the Internet.

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